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Blog

  • 5 Mistakes to Avoid When Drafting Empathy-Driven Survey Questions

    5 Mistakes to Avoid When Drafting Empathy-Driven Survey Questions

  • What Pride, Juneteenth, and the Fourth of July Teach Us About Culture-Driven Strategy

    What Pride, Juneteenth, and the Fourth of July Teach Us About Culture-Driven Strategy

  • The Heart of Insight: How Empathy Leads to Better Research

    The Heart of Insight: How Empathy Leads to Better Research

  • Simplifying Data for Clients: The Art of Clear Communication

    Simplifying Data for Clients: The Art of Clear Communication

  • Why Process Matters in Behavior Change – And How PAWS Makes It Work

    Why Process Matters in Behavior Change – And How PAWS Makes It Work

  • How to Stop Chasing Your Tail and Start Fetching Real Results

    How to Stop Chasing Your Tail and Start Fetching Real Results