08-03-18
Evolution doesn't have to take millions of years. Things can evolve dramatically over a short period. Take technology, for example. Compare the phone you have now with the phone you had ten years ago - they're probably wildly different! As a result of the evolution of the phone, you have likely evolved how you use technology in your day-to-day lives (wow, I guess biological evolution doesn't have to take millennia).
However, here's the thing. Evolution isn't about systems becoming more complex over time - it's about adapting to the environment. As such, the online survey has devolved.
SEE MORE04-18-18
One of our specialty areas of research is usability and UX. Simply put, through user research we show companies how to improve their websites, software, and mobile applications.
We are very excited to announce that we have a brand new quantitative way of measuring and understanding information architecture as it relates to the user - an online UX hybrid.
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